Virgin opens its first San Francisco hotel

As first reported on Curbed SF, Virgin has at last opened its first San Francisco hotel yesterday.

Located across from Yerba Buena Gardens and Moscone Center on Fourth Street in SoMa, the new property, a mid-rise with a predominantly glass facaded, features 192 guest rooms, two penthouse suites, and dining and drinking options like Commons Club and Funny Library Coffee Shop.

Of special note, the hotel comes with a rooftop bar called Everdene, as well as a VIP lounge, christened the Secret Garden Lounge, which is accessible via a red garden gate crowned with foliage from the surrounding lattice. Intriguing.

The hotel features designs from Gensler San Francisco, who conceived of the rooftop bar; Hager Design International, who spearheaded the interiors; and Matthew Rolston as the creative director for the hotel’s public spaces and Commons Club.

According to Virgin, the interior look of the hotel is a “mix between San Francisco’s Victorian-era past, the city’s 1960s rock ’n’ roll appropriation of Victorian styling, and a 19th-century British feel.”

Quite a mouthful.

Other amenities include 24-hour fitness center, “intimacy kits,” coffee from a brand co-founded by actor Hugh Jackman, pet-friendly attitudes, and more.

The hotel opens today, following the recent opening of Moscone Center’s $551-million expansion.

SoMa’s newest lodging will also be located directly next door to a new Muni station connected to the Central Subway, which is tentatively scheduled to open in late 2019 or early 2020.

Source: Curbed SF